We are a vegan and cruelty free cosmetics company founded in 2018. We want our products to make you look good and feel amazing, while being kind to the environment. Our journey is only just beginning. When it comes to how we invest all our time and money, we will always remain true to our makeup with high-quality ingredients, luxurious textures and innovative formulas with a cleaner standard. We offer cosmetics for all shades so that each individual can feel confident in whatever shade is chosen. Whether you’re on a shoestring budget or have problematic skin, there’s an ethical option for you. Our mission is help you find a vegan and cruelty-free cosmetic line that works for you!